Product Innovation Manager – Local Brands
L'Oréal · Nairobi, Kenya
Job Description
Responsibilities: Driving local product innovation from concept to shelf; translating consumer insights and market trends into innovation briefs; partnering with R&I on formula feasibility, packaging and business potential; building commercial business cases (volume, pricing, profitability); directing 360-degree launch toolkits; steering cross-functional launch schedules to meet go-to-market milestones.
Requirements
Consumer insight and analysis; product conception from ideation to launch; business acumen (financial viability, pricing, volume forecasting); cross-functional collaboration across marketing, R&I and commercial teams; brand and creative direction with multi-channel storytelling.
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